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Issue 9 September 2022

START Campaign launches in October

The START campaign is back on TV, radio, cinema and online for 5 weeks on 17th October.

Let’s go easy on the treats encourages families to keep treats to small amounts and not every day. Parents and guardians told us they want advice on how to talk to children and others about it, and about how to give children less treats.

There are lots of tips at www.makeastart.ie

Some Tips

  • Small amounts of treats and a few times a week is okay, but it’s important to decide as a family when to have treats and stick to it.
  • Talk to your wider circle about your plan to reduce treats to get them on board.
  • Avoid buying treats when you’re doing the weekly shop. If you bring your children shopping, agree before you go in if a treat will be bought and what type of treat can be bought.
  • Keep treats out of sight at home. Put them in a high press or cupboard so little hands can’t reach them.